Letting go of your design darlings is hard. Many designers are used to getting their work critiqued, but still find it hard to let go of explorations they're attached to. Imagine a time when you thoroughly explored a concept. You took it through several rounds of critique, got approval from stakeholders, and validated assumptions with users, twice. You hand your files off to developers and are really confident in the direction explored. Just when you’ve launched and celebrated with the team – you get the news that you need to roll it back and start from scratch. Yikes. That exact scenario happened to Shanique last year, and forced her to get used to not being married to her ideas.
In this talk, she’ll share how she learned to let go of her design darlings, get comfortable sharing scrappy explorations, and discover the lessons that come from failures.
A look at how teams shift from a culture of “my ideas” to “our ideas,” and why bringing more people into the design process moves the work forward.